hess the future of light bird's eye view

The Future of Urban Light

  • Trade fair
  • Film
  • Unity3D
  • Stereo3D

Expo presentations are an ideal sales channel for nearly any company. The same goes for hess, the leading manufacturer of urban furnishings and exterior lighting. At the Light and Building 2016, hess stood out with a very different presentation that embodied the innovation and inspiration of light. Visitors were invited to view a Stereo 3D expo film that had been created by redPlant in cooperation with imsimity GmbH.

hess the future of light unity low poly city

Real Time Movie

The whole film was generated in real time. Interactive visualization allows for extension with new sequences at any time. New Rendering as with classic film is not necessary. Another option is the easy adaptation as a virtual reality application.

hess the future of light unity natural lightning of marketplace

Natural Lighting

Of course, realistic lighting is of particular importance for a lighting manufacturer. In implementing the interactive visualization we had to pay special attention to the proper Lighting and shading.

hess the future of light popcorn for 3d stereo traid fair movie

Cinema & Popcorn

Hess offered its expo visitors a Stereo 3D cinema, popcorn, and 3D glasses and invited them to enjoy the future of light in a worthy ambiance.


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The Hess real time movie was created with Unity3D and published as a standalone version.

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3D Realtime Movie

3D real time movies combine the best of both worlds - dramatic creation and interaction.

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Stereo 3D

The real time movie was developed as a stereoscopic Application for passive stereo glasses – Stereo 3D

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Low-Poly Modeling

To render the entire city in real time, modelling was done according to the principle: Polygons - As many as necessary, as few as possible.